It’s no secret to anyone who knows me (or reads this blog) that I love ASOS. Highly coveted pieces, such as full midi skirts, are staples among the thousands of affordable fashion offerings on the site. With a cult-like following that includes almost every blogger on the planet and celebrities as well, the only thing that can make the ASOS shopping experience even sweeter is a sale. A big sale. 70% off to be exact. So here are my picks, and a few pieces that I own and love (spoiler alert: there is a lot of leather).
At the beginning of the year I waxed philosophical and posted a rainy day inspiration mélange in the hopes of lifting the gray spirit of the wet meteorological marathon we were experiencing. We are having a similar week now, and this post is not entirely on the same romantic note as the aforementioned, but simply a grateful ode to my raincoat, with whom I have grown considerably close to this week. It doesn’t seem to look like it will let up until the weekend, so to post pictures of sunshine and fluffy green grass seems futile and irksome; thus I am just going to go with it. Three consecutive days of rain is tiresome but to wear a beautiful weather-appropriate topper is the best medicine.
It started with Zara. Soon thereafter came H&M. Topshop and ASOS have been doing it for a while, as is the fashion-forward way of our UK counterparts. It is the fastest fashion to happen, and now it is also trending, in a big way. These companies are pounding out collections to match (and possibly even rival) the likes of Céline, Balmain, Jil Sander, Tibi, Prada and Burberry Prorsum. It is becoming less a sideways solution, and more de rigueur, to indulge in these fast fashion trends from the most popular chains in the world. Can’t get your hands on the latest collection from Pheobe Philo? No worries; get your breezy asymmetrical striped skirt topped with an African inspired pop-art brushstroke print tunic with a quick visit to Zara. And if it isn’t near exact copies they are providing, at least you can pick up the trends à la mode that you need to complete your seasonal wardrobe checklist. Sweatshirts, midi skirts, crop tops and fringed everything are all being produced and sold at lightning speed.
Just how fast is it? Well you better log on quick, because as we speak the full midi skirts at H&M just sold out. The more avant garde and high octane the look is, the faster it sells out. It also doesn’t hurt that these pieces are being churned out virtually a couple weeks after the trends are shown on the runways. It is a spoke in the wheel of instantaneous gratification and consumerism moving us forward, one which is nearly impossible to get off of. Some may be against the permeation of the runways and deem it a travesty, but I don’t see it that way. If we can indulge in floral bomber jackets, cool kimonos, larger-than-life midis, and the fringiest accessories around, without breaking our credit card’s sweat, then why not?
‘Tis the season for scarfs, pumpkin spice lattes, chunky knitted sweaters, and semi-permanent rosy cheeks due to the ever-dipping temps. It is also the season of gifts. You give ‘em, you get ‘em (hopefully). My Gift Guide is a little late, but to be fair, Chanukah was early this year. So I could argue I’m right on time. Thankfully, we’ve been hooked up with a grace period of 8 straight days of candles, dreidels, and chocolate coins, so you have plenty of time to make it up to the people you love. Happy Holidays!